Are you ready to pour some pixie dust all over your business?

No matter what age you are.

Whether you have kids or not.

Whether you like animated movies or not.

I bet there is one Walt Disney movie you love.

There’s a story whose hero you would like to be.

There’s a song that brings tears to your eyes or puts a smile on your face.

So if you’ve ever wondered how did he do it, keep reading!

First of all, it’s good to know that creativity is not something you just have or you don’t.

It’s a skill, and just like any other, it can be learned and practiced to perfection.

With that in mind, think of all the things that would be different if you were more creative.

What would your business look like if you could expand your flexibility?

How would your life look like if you could expand the limits of what’s possible?

Feel excited?

Then let’s get to it.

Before you start and get amazed by this technique, you’ll need to have enough space to move around.

All you need is to be able to stand or sit in three different places.

So let’s start with the first one.

1. The Dreamer

Think about a time you had huge, magical or even impossible dreams and ideas.

Maybe you were a kid or a maybe it happened just a few days ago.

Remember what it felt like.


Now start dreaming.

Without thinking about the consequences, plans, deadlines or what’s possible and what’s not, let yourself go.

Dream like a little kid dreams of flying.

Think about all the things you would like to have, do or be.

If you have a particular issue in mind, think about that – how do you want this project to end, what would you like to do in your business, where would you like to develop…

This is not the time or place to be rational or logical at all.

Let yourself go.

2. The Realist

Now comes the time to think like a grown up.

Before you start, make sure you are in a different place or on a different chair.

Again, think about a time you materialized a great idea or executed a great plan.

Once you got that vibe going, think about this idea and how you can make it happen.

Think of all the possible ways it can be done as if you’re making a divine plan for a perfect idea.

Have in mind than anything is possible and let that be your starting point.

3. The Critic

Once you have the plan, it’s time to check it.

You know how this goes by now – you change the position, get yourself in the right state and start working.

Think about all that can go wrong, all the obstacles, problems or challenges along the way.

How can you overcome them and improve this plan?

What can you do to make this plan the perfect one?

What resources do you have that can support you along the way?

Now that you have everything ready, you want to check is everyone satisfied with the plan, the dreamer, the realist and the critic.

Go through another lap, or even a few, until you’re sure everyone is happy and that they all agree.

At the end of this process you’ll have a clear plan, a very precise dream that awaits to be conquered.

The best thing about this strategy is that it develops your creativity and flexibility each time you do it.

So every future idea will come to you faster with a more clear plan of execution.

And always keep in mind:

“If you can dream it – you can achieve it.” – Walt Disney

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Mark C. Williams
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